Strategic Marketing.

According to the Thompson Reuters Legal Executive Survey, the demand for legal services has flat lined. The market is completely…

Two years ago, at the annual Legal Marketing Association (LMA) Tech Conference, the topic revolved around content: how to create…

What’s a discussion on markets without marketing? A two-day conference for women leaders of business and finance focused on the…

By: Sharon Berman Published: The Recorder What does diamond grading have in common with law firm marketing? It may not…

One of the main marketing breakthroughs of 2015 has been realizing the human element in Business to Business (B2B) marketing,…

As Independence Day, America’s greatest holiday, comes and goes, we are reminded of all the freedoms we have. America is…

A conference that offered information to help lawyers change the way they manage their law firm started, interestingly, with an…

Legal Marketing Association seminar: They buy what you sell If you offer consulting services, you value corporate clients who might…

Competitive Intelligence (CI) is a term that has become very familiar in the law firm industry over the past few…