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Preparing a Winning Strategy—4 Steps to a Successful Press Conference
Holding a press conference can be a powerful and effective way to generate media coverage for firm news such as…
Holding a press conference can be a powerful and effective way to generate media coverage for firm news such as…
Bylined articles, wherein an attorney authors an article for a publication, can be incredibly valuable to your law firm’s PR…
At the recent 2019 International Public Relations Association (IPRA) board meeting, a new definition of public relations was adopted after…
Increasingly more, public relations is being recognized as the essential business function it is. If you’re a PR pro who’s…
Press conferences are a powerful media relations tool, but they need to be employed strategically. Proper planning will ensure that…
Journalists are really outnumbered. There are far fewer reporters today than there were 15 years ago. In fact, some estimate…
Wondering why your law firm isn’t getting the same media attention as competitors? The reality is that reporters don’t always…
If you had told 21-year-old Megan Braverman she would eventually be marketing for professional service firms, she would have laughed.…
There’s a stigma attached to public relations agencies. I was given the impression that, regardless of the type of clients,…
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