The Role of Finders, Binders, Minders & Grinders in Law Firms – How Each Contributes to Business Growth
Managing partners, CMOs and other law firm leaders face the difficult task of keeping attorneys focused on billable hours while fostering a culture that values business development efforts. Many law firm leaders bemoan that some of their attorneys are not actively contributing to key firm efforts, like business development, client retention, marketing, etc. The attorneys […]
Legal Marketing Trends: Takeaways from 2024 Marketing Partner Forum
The 2024 Marketing Partner Forum (MPF), which Berbay has proudly sponsored for more than a decade, explored marketing strategies for collaboration and innovation in legal marketing. In case you missed the conference, we are here to provide key takeaways. AI Is Top of Mind—Even If Most Firms Aren’t Quite on Board Yet Virtually every session […]