Experience
Whether positioning professionals as experts in the media, getting bylined articles published or facilitating speaking engagements, Beth is a key factor in creating marketing momentum which results in firms’ growth.
Representative successes on behalf of clients include:
- Created and implemented a long-term marketing plan for a law firm to target prospective clients via regular “touches” using articles, newsletters, and holiday marketing.
- Coached associates on how to effectively “work” an exhibitor’s booth at a national legal conference.
- Project-managed the design and copywriting of a law firm’s new website and saw it through to launch.
- Obtained numerous article placements in national publications with a high-net-worth readership on behalf of an accounting firm.
Background
Beth is a graduate of Florida State University and received her Bachelor of Science in Marketing.
She is a past member of ProVisors and Commercial Real Estate Women-Los Angeles (CREW-LA). Beth served as co-chair of CREW-LA’s 22nd Wine Tasting and Auction and was on the Programs and “Women at the Top” committees.
