The Art & Science of Legal Marketing: Megan Braverman Presents at ProVisors’ Mid City Group

Legal marketing has seen significant changes in the last few years, making it even more important to equip your firms and attorneys with the right strategies to succeed in today’s world. Megan Braverman, Principal of Berbay Marketing & PR, presented on the art and science of legal marketing to ProVisors’ Mid City Group. She discussed a range of topics, including content evolution, the use of AI in legal marketing, data utilization and how to craft effective communications.